Mr Bailey is a vehicle concept and footwear designer/developer, having worked with clientele from around the globe. He is a co-founder of the custom lifestyle footwear brand lup, hande-made shoe brand, MrBailey, owns and operates the footwear design, development and marketing agency, FTWRDSGN and the digital shoe design magazine,

His work has appeared in magazines/newspapers (Daily telegraph, Footwear News etc…) and websites (, and others) and his concepts appear annually in Swarovski Crystals Inspirations catalogue. He has consulted for brands such as, Nike, DC Shoes, Calvin Klein and others.